Number of proactive visits to top 10% of customers



Number of proactive visits of employees to the 10 best customers. A proactive visit can be described as a visit the client did not particularly ask for, and is initiated by the organization.Variables: Sum of visits at the top 10% clients.Measured as: Amount (pieces, units, etc), Calculation: Sum of variables

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Sales taken up by top customers



Sales of goods and services taken up by the key customers of the organization, i.e. top 10% to 20% of customers. Top has to be predefined: is it based on number of purchased goods, turnover, or something else?Variables: Sales, top customersMeasured as: Rate (%), Amount (pieces),

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Top buying clients



Percentage of customers with key attributes (ones that generate most profit).Variables: sales, clientsMeasured as: Rate (%),

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Revenue gained from top customers in the week



Amount that is gained from the top customers of the organization. The top customers can be defined depending on the demands of the organisation with the information and the type of products.Variables: Revenue per clientMeasured as: Value ($/€),

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